DCG Ecommerce Solutions

Insurance distribution consulting - Opportunities and challenges in the Korean insurance market

Korea’s financial crisis in the late 1990s caused a dramatic shift of wealth from low- to high-income earners: the rich got richer and the poor got poorer. These days, young professionals in the wealth-accumulation group are looking for enhanced financial services, and the high net-worth group that has capitalized greatly on the rebound of the capital and real estate markets is looking for a better way to secure their wealth. People have learned about financial risk the hard way. Consequently, protecting their wealth in this volatile market is their major concern.

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Optimize and leverage online processes PDF Print E-mail
DCG acknowledges that as companies struggle to improve their online businesses through the use of emerging technology, they are challenged to find the means to optimize the effectiveness of such Web site components such as blogs, rich media, social networking and more. To overcome this, DCG can aid businesses in optimization practices through expertise and technology for:

  • Rich Internet Applications (RIA) – Quantify rich media engagement and abandonment
  • Visitor Interaction Profiling – targeting user profiles
  • Dynamic Site Search – Provide visitors with self-optimizing search results
  • Social Networking – Analyze the value and relevance of user-generated content
  • Blogs – Measure consumption and influence of this new content medium
 
Online Insurance Funnel